NVIDIA GeForce RTX 50 Series Accelerates Adobe Premiere Pro and Media Encoder’s 4:2:2 Color Sampling

Video editing workflows are getting a lot more colorful. Adobe recently announced massive updates to Adobe Premiere Pro (beta) and Adobe Media Encoder, including PC support for 4:2:2 video color editing. The 4:2:2 color format is a game changer for professional video editors, as it retains nearly as much color information as 4:4:4 while greatly
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Industrial Ecosystem Adopts Mega NVIDIA Omniverse Blueprint to Train Physical AI in Digital Twins

Advances in physical AI are enabling organizations to embrace embodied AI across their operations, bringing unprecedented intelligence, automation and productivity to the world’s factories, warehouses and industrial facilities.  Humanoid robots can work alongside human teams, autonomous mobile robots (AMRs) can navigate complex warehouse environments, and intelligent cameras and visual AI agents can monitor and optimize
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Innovation to Impact: How NVIDIA Research Fuels Transformative Work in AI, Graphics and Beyond

The roots of many of NVIDIA’s landmark innovations — the foundational technology that powers AI, accelerated computing, real-time ray tracing and seamlessly connected data centers — can be found in the company’s research organization, a global team of around 400 experts in fields including computer architecture, generative AI, graphics and robotics. Established in 2006 and
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Where AI and Graphics Converge: NVIDIA Blackwell Universal Data Center GPU Accelerates Demanding Enterprise Workloads

The first NVIDIA Blackwell-powered data center GPU built for both enterprise AI and visual computing — the NVIDIA RTX PRO 6000 Blackwell Server Edition — is designed to accelerate the most demanding AI and graphics applications for every industry. Compared to the previous-generation NVIDIA Ada Lovelace architecture L40S GPU, the RTX PRO 6000 Blackwell Server
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Oscars Gold: NVIDIA Researchers Honored for Advancing the Art and Science of Filmmaking

For the past 16 years, NVIDIA technologies have been working behind the scenes of every Academy Award-nominated film for Best Visual Effects. This year, three NVIDIA researchers — Essex Edwards, Fabrice Rousselle and Timo Aila — have been honored with Scientific and Technical Awards by the Academy of Motion Picture Arts and Sciences for their
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Calling All Creators: GeForce RTX 5070 Ti GPU Accelerates Generative AI and Content Creation Workflows in Video Editing, 3D and More

The NVIDIA GeForce RTX 5070 Ti graphics cards — built on the NVIDIA Blackwell architecture — are out now, ready to power generative AI content creation and accelerate creative performance. GeForce RTX 5070 Ti GPUs feature fifth-generation Tensor Cores with support for FP4, doubling performance and reducing VRAM requirements to run generative AI models. In
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Into the Omniverse: How OpenUSD and Synthetic Data Are Shaping the Future for Humanoid Robots

The NVIDIA Isaac GR00T Blueprint for synthetic motion data significantly accelerates the data generation and training of humanoid robots.

Lights, Camera, Action: New NVIDIA Broadcast AI Features Now Streaming With GeForce RTX 50 Series GPUs

New GeForce RTX 5090 and RTX 5080 GPUs — built on the NVIDIA Blackwell architecture — are now available to power generative AI content creation and accelerate creative performance. GeForce RTX 5090 and RTX 5080 GPUs feature fifth-generation Tensor Cores with support for FP4, reducing the VRAM requirements to run generative AI models while doubling
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Into the Omniverse: OpenUSD Workflows Advance Physical AI for Robotics, Autonomous Vehicles

The next frontier of AI is physical AI. Physical AI models can understand instructions and perceive, interact and perform complex actions in the real world to power autonomous machines like robots and self-driving cars.  

NVIDIA Media2 Transforms Content Creation, Streaming and Audience Experiences With AI

From creating the GPU, RTX real-time ray tracing and neural rendering to now reinventing computing for AI, NVIDIA has for decades been at the forefront of computer graphics — pushing the boundaries of what’s possible in media and entertainment. NVIDIA Media2 is the latest AI-powered initiative transforming content creation, streaming and live media experiences. Built
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